July 9, 2026 – July 11, 2026
| Outcome | Chance | Yes | No |
|---|---|---|---|
| IG Airways Challenge: Will British Airways or Norwegian change their profile logo? | 100% | 100¢ | 0¢ |
Ahead of the highly anticipated 2026 FIFA World Cup quarterfinal match between Norway and England, the airline Norwegian threw down a viral social media challenge to British Airways on Instagram. The proposed challenge states that if Norway wins, British Airways must change its official Instagram logo to Norwegian's logo for the following Sunday, and if England wins, Norwegian will do the reverse. link to the IG post: This market resolves to Yes if either British Airways or Norwegian changes their official Instagram account profile picture to the other airline's corporate logo for any period of time between the conclusion of the match and 11:59 PM ET on July 13, 2026. If the match concludes and neither airline changes its Instagram profile logo to the opponent's logo by the deadline, or if the challenge is not honored or accepted, the market will resolve to No. The primary resolution source for this market will be the official Instagram accounts of British Airways (@british_airways) and Norwegian (@flynorwegian). Archive links, screenshots from credible aviation or marketing news outlets, or a clear consensus of reliable media reporting will be used to verify whether a change occurred.
